The Hawthorn Tree facing Challenges amidst COVID-19 Parameters

Published: Apr. 2, 2020 at 5:59 PM CDT
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COVID-19 has presented a new set of challenges for small businesses across that nation, and especially in Cheyenne, Wyoming. The once flourishing local economy has now taken a huge blow since the recent order from Governor Mark Gordon to close all non-essential businesses, in efforts to slow the spread of the virus.

Susan Allen is a Cheyenne native, a soon to be business owner in Downtown Cheyenne. Who now finds herself in a unique situation of uncertainty for when things will be back to normal.

Susan says, “I think really any small businesses at this point we just don't know what we don’t know.” She adds, “If we are going to be impacted for a couple weeks, a month or even three months. But we really don’t know how this is going to roll out.

Allen was expecting to open her store on June first. Even though a lot of businesses have stopped operating. She is still moving forward with preparing her store for what’s to come.

Susan had taken out a regular commercial loan and is currently in the process of doing construction of the store. She is still moving forward in case things clear up and she is able to hit her opening date.

As a precaution, Allen has explored other avenues in case the lockdowns are extended longer. She is looking to take her venture virtual and open an online store for shoppers in the community to still shop.

She has been shocked how everything has turned out from the outbreak of the virus.Yet, her unwavering nerve is keeping her motivated to stay strong through adversity. She states “We in Wyoming are really resilient and I’ve been through some really challenging times. This is really no different than any other challenge I've had. I just have to keep my head up and keep moving forward.

Susan wishes for everyone to stay safe for the people’s health is priority She says “I don’t want to say it’s just a business but people’s health is much more important than dollars.”

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