Wyoming NIL Marketplace Now Live

Published: Aug. 18, 2022 at 10:54 PM CDT
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LARAMIE, Wyo. (UW PRESS RELEASE) - Wyoming Athletics announced Wednesday the launch of the Official NIL Marketplace of Wyoming powered by Opendorse. UW is one of the first licensed school marketplaces in college sports.

Wyoming’s platform provides a single marketplace to send supporters to access student-athletes and offer compliant opportunities. Now, Wyoming fans, brands, sponsors and donors can browse, book, pitch and pay any Wyoming student-athlete for NIL activities in one compliant platform, built specifically for the athletes’ needs.

Opendorse maximizes NIL opportunities for student-athletes, while delivering security and simplicity for all involved parties. The Opendorse-powered marketplace is built on a decade of athlete marketing technology and experience. Opendorse has facilitated hundreds of thousands of NIL deals and endorsements with athletes at every level of sports. The marketplace is used by over 75,000 athletes to manage deals from pitch to payment, and even tax prep, every day.

In addition to the marketplace, Wyoming continues its partnership with Opendorse, receiving full access to the all-in-one NIL platform. UW will continue to provide its student-athletes and staff with Opendorse’s best-in-class compliance, content and education tools.

Opendorse, the NIL company, is the leading technology provider in the athlete endorsement industry. More than 80,000 athletes use Opendorse to understand, build, and monetize their name, image, and likeness (NIL) with support from thousands of brands, fans, sponsors, donors and partners including Team USA, PGA TOUR, NFLPA, MLBPA, WNBPA, LPGA, over 100 professional and collegiate sports teams.